Good day, and welcome to Notes on Place Branding. It’s Thursday, July 15. I am […]
All posts tagged: Place Branding
Spotlight South Africa
South Africa as a brand is a promise and shared idea that is unique, with a distinctive character, personality and identity that is special.
Book Review: Five Reasons Why Place Brands Fail
Place branding cannot be achieved merely through promotion and advertising
Book Review: ‘An Insider’s Guide to Place Branding- Shaping the identity and Reputation of Cities, Regions, and Countries.
How can we make sure our cities, regions, and countries are attractive, our communities welcoming […]
Balala was right on Naomi Campbell
Lupita does not owe the destination anything but if we are to look keenly, she is well positioned to be domestic tourism brand ambassador than an international brand ambassador.
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